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Course Description for

Greeting Card Writing
Still the Best Money-Maker Around!

Notes

 

Registration Fee and Course Length

Prerequisites

Standard course: $180 / 6 weeks. Click here to register.

Extended schedule: $224 / 12 weeks. Click here to register.
Extended course is designed for busy people and gives you two weeks to do each lesson but contains NO additional material.

No prerequisites.

" Hi Sandy—Sold a Valentine to Renaissance today making my total sales-to-date since finishing your class: $10,005.00! It was cool to reach the $10K mark. I've sold about 165 verses so far ... I never would have done this without you. Thank you SO much."—Robin

" Through [Sandra], I started writing greeting cards, which is where I made my first sale. Since then, I've written and sold short fiction, many other greeting cards and a play. I credit Sandra and her incredible attitude/mentoring abilities for lighting a fire for writing in my heart." –Denice

Course Contacts

For questions about this COURSE, e-mail Sandra Louden
For questions about the SCHOOL in general, email Stephen Morrill

Course Description

Have you ever picked up a greeting card, read its verse, and thought: "I could do this."? Do you have a flair for words? Could you use extra money by writing in a field that's still largely untapped and undiscovered? If so, this course is for you. With a pay rate that can reach as high as $75/word, writing verses for greeting cards and other products (Post-Its, mugs, calendars, etc.) is the perfect creative answer for people long on talent, but short on time. Students will be taken step-by-step through the process of creating and submitting their work to card companies.

" This course has been such an eye-opener! I've enjoyed each and every lesson because you are such a caring teacher, giving such important constructive critiques. And each lesson dove-tails into the next with hardly a ripple." –Lynne

Course Outline

Week 1: Laying The Groundwork: Introductory Lecture. Occasions. Company Address List (This is a detailed list of leads!) Guidelines, Market & Needs Lists. How To Judge Good vs. Bad Companies. Information Sheet: Die-Cut From A Deckle Edge.

Week 2: Getting Started: Sending in a "batch" of ideas. Submitting mock-ups, dummies, visuals, mechanicals. Setting up a home office. Keeping accurate records & files. Why ideas don't sell. Mistakes beginners make. Dividing verses into outside/inside format for maximum comedic/poignant effect.

Week 3: Thinking As A Card Writer Must To Sell: The 3 Types of Thinking: Broadly, Visually, Literally and how they relate to today's successful selling.

Week 4: Writing/Thinking Tricks Of The Trade: Substitution of Key Words In Expressions. Verbs That Evoke. Those 3 Little Words. "Initially Yours." Discovering "Real Life" In A Card Verse.

Week 5: Traditional Forms of Greeting Card Expression: Information Sheet: Types of Rhyme & Meter. Traditional Verse: Writing It/Editing It. Writing For Children's Cards. Contemporary Prose: What is it? How to write it. Rewriting - A Vital Part Of The Creative Process.

Week 6: Tying It All Together: Writing Inside Verse Given The Outside Line. Writing Outside Verse Given The Punchline. Alternate Products. Sources For Ideas. Networking, Professional Organizations, Publications, Trade Shows.

Hi Sandra, Yikes - I can't believe how quickly time flew! I've really enjoyed this course - it far exceeded my expectations for my first online class. It was truly superbly done. I feel informed, prepared... well-taught! I'm recommending it to all of my friends. Thank you for offering it and thank you for being an excellent mentor. --Sasha

"I am very grateful to you for your mentoring through this process. I truly enjoyed it and felt challenged and creative. I also felt cared for and nurtured by you; it was as though you were here in the room with me. You have a special way about you. Someday I would like to thank you in person. I plan on visiting your website and getting your book. Thanks again. Take care and stay well." — M.L

"Thank you for your time and attention. I enjoyed taking your course. Your comments have been very helpful and inspiring and I am definitely going to pursue greeting card verse writing as a part of my freelance writing career." — Kelly

" Thank you for everything! This course has been a real hoot, and I've certainly learned an incredible amount of information." – Cathi

More Information
Sandra Louden's book, Write Well & Sell: Greeting Cards (ISBN# 1892356007) is recommended, but not required. "I just want to let to know this has been a very fun class. I've learned so much; it would have taken me years to learn what you taught in a few weeks. I'm so glad I took this class." — Shawnte
About Your Teacher

Sandra Miller-Louden has been a professional greeting card writer since 1986. She won a Louie—the industry's highest writing award in 1991 and was nominated again in 1992. Featured on such programs as Live! With Regis And Kathie Lee!,

Sandra's work has also been found on cards by celebrities Stefanie Powers and Bernie Kosar. In addition, Sandra appeared on NBC-TV's The John Walsh Show in October 2002, where John interviewed her on her work in greeting card writing.

Recently, Sandra has been interviewed in such prestigious places as The Washington Post Sunday Magazine, BBC's Radio Five (the Dotun Adebayo Show), BBC'S Radio Four (Shop Talk), Christian Science Monitor, the National Examiner, the Philadelphia Inquirer's Sunday Magazine, Staples.com, Attaché (U.S. Air), SPAWN.org, Talk Magazine, International Radio's Voice of America, Glamour and Ferguson's Careers In Focus: Entrepreneurs.

Sandra is the author of two books and an upcoming greeting card writing workbook and her website: www.greetingcardwriting.com is the only site totally dedicated to the subject of writing greeting cards. Sandra's students continue to earn money in this field and go on to start their own card companies, as well as writing and selling their verses.

Teacher Web Site(s)
http://www.greetingcardwriting.com
Suggested Related Courses

All courses by Sandra Louden

1-week seminar: Book Reviews

1-week seminar: Eulogies

1-week seminar: Quizzes That Sizzle

Book Reviews That Rock

Greeting Card Writing

Quizzes That Sizzle

 

Suggested related courses

Grammar for Writers and Editors

How-To Articles: Quick and Simple

Nonfiction Freelance Writing Business

Seniors Do Write!

Start Here

Stop Talking About It; Just Write

Writing for Fun and Profit

 
 
 

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Extended Schedule

Starts the Monday after your registration is received.
No added course material, but you have two weeks to do each weekly lesson.

Register by CREDIT CARD or DEBIT CARD using PayPal:
Register by CHECK OR MONEY ORDER
Our registration policies

Problem using PayPal?

Call 888-221-1161

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